Refund Policy
A refund or money-back guarantee reduces purchase anxiety and is required in some EU jurisdictions under consumer protection law. SaaSalyst checks whether your website includes a discoverable refund policy.
What SaaSalyst Checks
SaaSalyst scans your page HTML for refund policy-related language and links. The scanner looks for 'refund', 'money-back', 'money back guarantee', 'cancellation policy', and related terms in page content and footer links.
Why This Matters
Under the EU Consumer Rights Directive, consumers have a 14-day right of withdrawal for digital services purchased online. A published refund policy demonstrates awareness of this requirement and reduces the risk of disputes.
For self-serve SaaS buyers, a money-back guarantee removes purchase risk entirely — especially for annual subscriptions where the upfront commitment is higher.
For B2B SaaS, a clear refund policy in your Terms of Service reduces support overhead and sets clear expectations for chargebacks.
How to Fix It
- Add a refund policy section to your Terms of Service specifying your refund terms: time window, eligible scenarios, and refund process.
- For annual subscriptions, consider offering a 14 or 30-day money-back guarantee to reduce purchase risk.
- Link to your refund policy from your pricing page, checkout flow, and footer.
- Ensure your refund policy complies with the EU Consumer Rights Directive's 14-day withdrawal right for digital services.
Frequently Asked Questions
How does SaaSalyst check for a refund policy?
SaaSalyst scans your page HTML for refund-related language including 'refund', 'money-back guarantee', and 'cancellation policy'. A discoverable refund policy indicates you have addressed buyer concerns about purchase risk.
Is a refund policy legally required?
The EU Consumer Rights Directive grants consumers a 14-day right of withdrawal for digital services purchased online. SaaSalyst flags missing refund policies as low severity but notes the EU legal requirement.
How does a refund policy affect my Business Readiness Score?
SaaSalyst rates refund policy detection as low severity in Pricing & Monetization. It reduces buyer friction for annual plans and signals compliance with consumer protection requirements.
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